Have you ever wandered into one of those futuristic homes at Disneyland or some other amusement park? They’re always filled with robotic servants and elaborate Rube Goldberg machines that make you eggs and bacon.

So when a group of E.B. Laners was recently invited to tour IPG’s Emerging Media Lab in Los Angeles, a part of me was expecting to walk through the door and into the insta-wardrobe doohickey from the Jetsons. But what we got, instead, was a real glimpse into the next-stage gadgets, platforms and media opportunities – all narrated by their impressive group of media professionals.

Each room in the lab was geeked out with the latest technology – from the bedroom to the family room to the kitchen. A few of us made it a point to call out the TV monitor on the refrigerator.

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